We are looking for a strategic and hands-on Senior Digital Marketing Strategist with strong experience in the WordPress product ecosystem. The ideal candidate understands how WordPress products are built, marketed and adopted, and can turn product value into clear positioning, qualified traffic, customer growth and revenue.

Responsibilities

• Develop and execute digital marketing strategies for WordPress products and SaaS/web solutions.
• Research customer needs, competitors, market trends and product opportunities within the WordPress ecosystem.
• Define product positioning, messaging, target audiences and go-to-market plans.
• Lead SEO, content marketing, product-led campaigns, email marketing and conversion optimization initiatives.
• Translate complex product features into clear, benefit-focused marketing content.
• Plan and execute product launches, feature campaigns, promotions and growth experiments.
• Collaborate with Product, Development, Content, Design, Sales and Customer Support teams.
• Track and improve organic traffic, qualified leads, conversions, activation, retention and revenue.
• Use analytics and customer insights to identify growth opportunities.
• Prepare marketing briefs, campaign plans, reports and actionable recommendations.
• Mentor marketing team members and promote continuous learning and experimentation.

Requirements

• Hands-on experience marketing WordPress products, plugins, themes, SaaS tools or related web products.
• Strong understanding of the WordPress ecosystem, users, customer segments and competitive landscape.
• Proven experience in SEO, content strategy, product marketing, conversion optimization and digital campaigns.
• Ability to communicate complex product features clearly to technical and non-technical audiences.
• Strong analytical skills and experience with marketing analytics and reporting tools.
• Ability to plan, execute and measure campaigns from strategy through results.
• Excellent written and verbal communication skills.
• Strong ownership, strategic thinking, creativity and attention to detail.
• Ability to work independently and collaborate across teams.

Nice to Have

• Experience marketing WordPress plugins, directory platforms, marketplaces or other product-led tools.
• Experience with product launches, lifecycle marketing, email automation or paid acquisition.
• Knowledge of WordPress SEO, developer audiences, agencies and small-business users.
• Experience using AI tools to improve research, content production and marketing workflows while reviewing output for accuracy.
• Enjoys learning about WordPress products, customers and emerging marketing trends.

Benefits

• Opportunity to earn a permanent position based on performance
• Performance bonus for meeting or exceeding agreed KPIs
• Breakfast and lunch provided at the office
• Leave benefits according to company policy
• Medical support for emergency cases
• Opportunity to work with a fast-paced and experienced team
• Exposure to multiple software products, markets, and growth channels
• A practical environment for continuous learning and professional development

Important Note

This is a full-time, office-based position. Remote and hybrid arrangements are not available.

What We Offer:

• Yearly casual and sick leave.
• Paid leaves and bonuses for newly married members.
• Paternity and maternity leave with allowance.
• Free home-cooked breakfast, lunch, coffee, tea, and snacks.
• Annual retreat at least once.
• Very friendly and cozy workplace.
• 2 festival bonuses.
• Performance bonus.
• Special Etekaf & Hajj Leave
• Fun and entertainment with sports like foosball, cycling, cricket, table tennis, etc.
• Yearly salary increment based on performance.
• Knowledge-sharing sessions on a regular basis.
• Other benefits as per company policies.
• 50% of the total medical expenses each month.*

Working Schedule:

• From 9:00 am to 5:00 pm (Sunday to Thursday).
• Friday & Saturday are holidays.

How We Select a Candidate:

• An Assignment to Complete.
• Written Exam.
• Final Interview with CEO.
• A Formal Job Offer.

Application Deadline: 5 October 2026